Endorsing bodies will assess the Start up visa applicant’s business plan against the following criteria:

1. Innovation. Does the applicant have a genuine, original business plan that meets new or existing market needs and/or creates a competitive advantage? Is the business offering something more than just competing with similar local providers? Is there a need for the business in the UK market which is presently unfulfilled? Critically, is the applicant’s start up business idea bringing something new to the pre-existing UK or global business marketplace? A business idea which essentially revolves around marketing existing products or services to their home country is unlikely to gain endorsement.
2. Viability. Is the applicant’s business plan realistic and achievable based on the applicant’s available resources? Does the applicant have, or is actively developing, the necessary skills, knowledge, experience and market awareness to successfully run the business? Has the applicant undertaken and provided evidence of market research? Does the applicant have realistic and sustainable product goals? Has the applicant considered the long-term plan for the business?
3. Scalability. Is there evidence of structured planning and of potential for job creation and growth into national and international markets? Is the business likely to gain sufficient traction? Does the business demonstrate a potential for growth? Would this business successfully scale to be a part of the national market?

Applicants who can satisfy an endorsing body that their business proposal meets this requirements can be issued with an endorsement letter which will be the basis of their immigration application.

To qualify for a start-up visa applicants must prove they can read, write, speak and understand English to level B2 on the Common European Framework of Reference for Languages (CEFR) scale. You can satisfy this requirement in a number of ways:

1. passing an approved Secure English Language Test (SELT) in all 4 disciplines; or
2. having a GCSE, A level, Scottish National Qualification level 4 or 5, Scottish Higher or Advanced Higher in English gained through study at a UK school that you began when you were under 18; or
3. holding a degree-level academic qualification that was taught in English (if the degree was obtained outside the UK, applicants must also produce confirmation from Ecctis (previously known as UK NARIC) that the qualification is equivalent to a UK bachelor or master’s degree or a PhD.

Applicants from countries considered to be majority English language speaking countries are not required to prove their competence in English.

Start-up visa holders can be accompanied to the UK by their partner and dependant children

Dependants are defined as:

The husband, wife, civil partner or unmarried partner if you have lived together for 2 years

• children under 18, including if they were born in the UK during your stay
• children over 18 if they are currently in the UK with a visa as your dependant

Evidence of your relationship must be provided to support any dependants’ applications.

Start-up visa holders are only permitted to remain in this category for 2 years after which they will be expected to switch into the Innovator category. For information about how to satisfy the requirements of the Innovator visa category, please click here.